A Great Dream – By Kit Pharo

In response to last week’s PCC Update, a subscriber in Illinois sent me the following quote.   As you know, I like to share favorite quotes in our PCC Updates and Quarterly Newsletters.   This quote really packs a punch!

“A great dream is not as good as a great memory.   The dream can be had by anyone.   The memory – must be made.”    ~ Eric Thomas

This quote speaks for itself and does not require commentary.   Nevertheless, I feel compelled to comment.   In my lifetime, I have met many, many people who had GREAT dreams.   Unfortunately, very few of those people made their dreams come true.   Most never did get off the starting line.   They always came up with excuses to put off the most important things in their life.   As I think back, I find this to be very sad.

I want to challenge you to get off the starting line and do what it takes to make some of your dreams come true.   Turn those great dreams into great memories.   Do you have some personal dreams or family dreams?   I hear people all the time talking about the things they have on their Bucket List.   Most of those people, however, never get beyond talking about their dreams.   Before you know it, they no longer have the ability or the desire to do the things on their Bucket List.   Consequently, they did not create any great memories.

Do you have some business dreams?   Would you like to make your business substantially more profitable, enjoyable and sustainable?   Would you like to create a business the next generation is excited to become a part of?   As Walt Disney once said, “If you can dream it, you can do it.”   Please remember, though, the present is different from the past and the future will be different from the present.   Creating a bigger and/or better business will involve CHANGE.   There is no getting around that fact.   While everyone else is afraid of change, we should be embracing it!

Quote Worth Re-Quoting –

“A man is not old until regrets take the place of dreams.”   ~ John Barrymore

Quote Worth Re-Quoting –

“Success is simply a matter of luck.   Ask any failure.”   ~ Earl Wilson

Resistance to Change –

By Kit Pharo

People hate change!   Nowhere is this more prevalent than in agriculture.   It seems to take years for people in agriculture to make simple changes – even though they know the change will be for their own good.   I must confess that I too am reluctant to change.   I may not hate change as much as most people, but it still makes me uncomfortable.

I read a neat little Seth Godin book entitled Tribes.   In this book, Seth spends a considerable amount of time discussing the status quo and its fear of change.   He believes change is inevitable.   I don’t think anyone can argue with that.   Change is a normal and necessary part of life – and the sooner we embrace it, the better off we will be.

Seth says, “Change almost never fails because it was too early.   It almost always fails because it was too late.   By the time you realize your corner of the world is ready for change, it’s almost certainly too late.   It’s definitely not too early.”   Mr. Godin goes on to say, “There may be a small price to pay for being too early, but there will be a huge penalty for being too late.”

We use the term Herd Quitter to refer to people who have enough courage to break away from the status quo, herd-mentality way of thinking.   It is more about thinking for yourself than anything else.   Following the crowd (herd) and doing what everyone else is doing is never the best way to manage a business.   Dare to be a Herd Quitter.   Dare to enter the New Frontier in beef production.   Dare to make the necessary changes in your operation while you still have a choice in the matter.   The sooner, the better!

Quote Worth Re-Quoting –

“Change before you have to.”   ~ Jack Welch

Leave a comment

Filed under Uncategorized

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s